The Vision
The Curb Appeal Co. was founded in 2020 with the belief that a truly beautiful home is one that’s thoughtfully designed—both inside and out.
With nearly a decade of experience in the home building industry, I saw a gap in the design world: while interiors often take center stage, exteriors are too often an afterthought. But the exterior of a home matters just as much—it's your first impression, your welcome home, and a reflection of everything within.
The Curb Appeal Co. is dedicated to bridging that gap. Through inspiring content and practical guidance, this design blog celebrates the full picture of home design—helping you create a space that feels cohesive, intentional, and beautiful from curb to couch.
Hello! I’m so glad you stopped by…
Hi, I’m Emily — a lifelong design enthusiast with a passion for making the world around me more beautiful.
If you’d asked me in high school what I wanted to be, I would’ve said an interior designer without hesitation. I’ve always had a deep love for creating beautiful spaces, and I carried that dream with me into my 20s, launching a career in residential construction and home building.
Over the years, that path led me to an unexpected but exciting new passion: exterior design. I came to realize that while interiors get all the attention, the outside of the home is too often overlooked—despite being just as important. After nearly a decade in the industry, I created The Curb Appeal Co. as a creative outlet to change that narrative.
Here, I share inspiration, ideas, and practical insights to help you design a home that feels complete—inside and out. Whether you're just dreaming or ready to make changes, I'm so glad you're here.
Thinking about your own home? I’d love to help you bring your vision to life!
*photo provided by Lovely Nest Photography